Camping World – Salesforce

Camping World – redesign, user testing, and Salesforce Lightning updates

The ask was to improve customer retention and data collection with the Camping World web sites and mobile applications. My solution was to redesign the layout of how camper information was displayed and provide a more delightful experience while browsing inventory.

Another ask was to help provide ways to collect more follow up or tire-kicker data to the sales team within Salesforce. Working closely with users I was able to remove form fields and streamline the process of collecting data.

Project Details

  • Client: Camping World
  • Date: December 2018
  • Category: UX/UI Design


  • Wireframes: Axure
  • Designs: Sketch
  • Device: iOS, Android, Web